by admin | Oct 23, 2017 | Brand, Digital Marketing, Marketing, Sales, Social Media
This week I will look into some thoughts of understanding who your customer audience is? Imagine for one moment. . . You open your news feed and there it is. your ad for the most amazing new ballet show advert is showing up on a fisherman’s newsfeed, somehow the...
by admin | Jul 7, 2017 | Brand, Business, Marketing, Sales
Why it is so important to know who you are speaking to. A lot of marketers, designers and companies are playing the dangerous game of making assumptions on who their audience is. I know I’ve done it before and burnt my fingers and I am sure many of you have too? Times...
