by admin | Jul 8, 2017 | Brand, Business, Marketing
Congratulations on taking the first steps to owning your own business. You are a brave and amazing entrepreneur. You have what it takes. I have put together some thoughts on things that designers come across often when working with new startups! Now there are so many...
by admin | Jul 7, 2017 | Brand, Business, Marketing, Sales
Why it is so important to know who you are speaking to. A lot of marketers, designers and companies are playing the dangerous game of making assumptions on who their audience is. I know I’ve done it before and burnt my fingers and I am sure many of you have too? Times...
by admin | Jul 4, 2017 | Brand, Business, Marketing
I get lots of queries about my thoughts on the whole brand personality in the digital marketing divide, what is the next big thing, questions like where do brands fit in, how do we as a business make this or do that. I must admit I am a bit of a scholarly addict when...
by admin | May 30, 2017 | Business
Working in a couple of corporate institutions and dealing with loads of corporate work; social work; private work and contract work. I have come to a few conclusion about business or good employee strategies. I would like to give you my take on some of the more...
by admin | May 23, 2017 | Business, Uncategorized
We Designers are so used to just browsing over to the text panel and changing the text case to either all caps or title case! whatever our favorite brand prefers. However once in a while when we have to venture out of our comfort zone into the interesting world of...
by admin | May 9, 2017 | Business, Sales, Uncategorized
[fusion_text]I truly believe that we would all like to do more business; sell more products and generally have more time to spend our new found sales revenue on. Now that is all easier thought of than done, however getting back to that elusive task of selling, I...
